Thursday, October 11, 2007

The Relience King, Dhirubhai Ambani

Dhirajlal Hirachand Ambani, one of the leading Indian businessmen, was born on December 28, 1932 in Chorwad, Gujarat. Popularly known as Dhirubhai Ambani, he heads The Reliance Industries, India's largest private enterprise.
Dhirubhai started off as a small time worker with Arab merchants in the 1950s and moved to Mumbai in 1958 to start his own business in spices. After making modest profits, he moved into textiles and opened his mill near Ahmedabad. Dhirubhai founded Reliance Industries in 1958. After that it was a saga of expansions and successes.
Reliance, acknowledged as one of the best-run companies in the world has various sectors like petrochemicals, textiles and is involved in the production of crude oil and gas, to polyester and polymer products. The companies’ refinery at Jamnagar accounts for over 25% of India's total refining capacity and their plant at Hazira is the biggest chemical complex in India. The company has further diversified into Telecom, Insurance and Internet Businesses, the Power Sector and so on. Now the Reliance group with over 85,000 employees provides almost 5% of the Central Government's total revenue.
Dhirubhai has been one among the select Forbes billionaires and has also figured in the Sunday Times list of top 50 businessmen in Asia. His industrious nature and willingness to take on any risk has made him what he is. In 1986 after a heart attack he has handed over his empire to his two sons Anil and Mukesh. His sons are carrying on the successful tradition of their illustrious father.
Early life -

'Dhirajlal Hirachand Ambani' was born on 28 December 1932, at Chorwad, Junagadh in the state of Gujarat, India, into a Modh family of very moderate means. He was the second son of a school teacher. When he was 16 years old, he moved to Aden, Yemen. Initially, Dhirubhai worked as a dispatch clerk with A. Besse & Co. Two years later A. Besse & Co. became the distributors for Shell products and Dhirubhai was promoted to manage the company’s oil-filling station at the port of Aden.
He was married to Kokilaben and had two sons and two daughters. He also worked in Dubai for some time during his early years.
Life in Aden -

Kokilaben and Dhirubhai Ambani, In the 1950s, the Yemini administration realized that their main unit of currency, the Rial, was disappearing fast. Upon launching an investigation, they realized that a lot of Rials were being routed to the Port City of Aden. It was found that a young man in his twenties was placing unlimited buy orders for Yemini Rials.
During those days, the Yemini Rial was made of pure silver coins and was in much demand at the London Bullion Exchange. Young Dhirubhai bought the Rials, melted them into pure silver and sold it to the bullion traders in London. During the latter part of his life, while talking to reporters, it is believed that he said “The margins were small but it was money for jam. After three months, it was stopped. But I made a few lakhs. In short, I was a manipulator. A very good manipulator. But I don’t believe in not taking opportunities.
Reliance Commercial Corporation -

Ten years later, Dhirubai returned to India and started the Reliance Commercial Corporation with a capital of Rs. 15,000.00. The primary business of Reliance Commercial Corporation was to import polyester yarn and export spices.The business was setup in partnership with Champaklal Damani, his second cousin, who used to be with him in Aden, Yemen. The first office of the Reliance Commercial Corporation was set up at the Narsinathan Street in Masjid Bunder. It was a 350 Sq. Ft. room with a telephone, one table and three chairs. Initially, they had two assistants to help them with their business. In 1965, Champaklal Damani and Dhirubhai Ambani ended their partnership and Dhirubhai started on his own. It is believed that both had different temperaments and a different take on how to conduct business. While Mr. Damani was a cautious trader and did not believe in building yarn inventories, Dhirubhai was a known risk taker and he considered that building inventories, anticipating a price rise, and making profits through that was good for growth.
During this period, Dhirubhai and his family used to stay in an one bedroom apartment at the Jaihind Estate in Bhuleshwar. Mumbai. In 1968, he moved to an up market apartment at Altamount Road in South Mumbai.
Reliance Textiles -

Sensing a good opportunity in the textile business, Dhirubhai started his first textile mill at Naroda, near Ahmedabad in the year 1966. Textiles were manufactured using polyester fibre yarn. Dhirubhai started the brand "Vimal", which was named after his elder brother Ramaniklal Ambani's son, Vimal Ambani. Extensive marketing of the brand "Vimal" in the interiors of India made it a household name. Franchise retail outlets were started and they used to sell "only Vimal" brand of textiles. In the year 1975, a Technical team from the World Bank visited the Reliance Textiles' Manufacturing unit. This unit has the rare distinction of being certified as "excellent even by developed country standards" during that period.
Death -

Dhirubhai Ambani was admitted to the Breach Candy Hospital in Mumbai on June 24, 2002 after he suffered a major "brain stroke". This was his second stroke, the first one had occurred in February 1986 and had kept his right hand paralyzed. He was in a state of coma for more than a week. A battery of doctors were unable to save his life. He breathed his last on July 6, 2002, at around 11:50 P.M. (Indian Standard Time).
His funeral procession was not only attended by business people, politicians and celebrities but also by thousands of ordinary people. His elder son, Mukesh Ambani, performed the last rites as per Hindu traditions. He was cremated at the Chandanwadi Crematorium in Mumbai at around 4:30 PM (Indian Standard Time) on July 7, 2002.
He is survived by Kokilaben Ambani, his wife, two sons, Mukesh Ambani and Anil Ambani, and two daughters, Nina Kothari and Deepti Salgaocar.
Dhirubhai Ambani started his long journey in Bombay from the Mulji-Jetha Textile Market, where he started as a small-trader. As a mark of respect to this great businessman, The Mumbai Textile Merchants' decided to keep the market closed on July 8, 2002. At the time of Dhirubhai's death, Reliance Group had a gross turnover of Rs. 75,000 Crore or USD $ 15 Billion. In 1976-77, the Reliance group had an annual turnover of Rs 70 crore and Dhirubhai had started the business with Rs.15,000.

"Addicted", A Story of a sex addict woman

If you are in touch with you're sexuality and enjoy sex for that matter...this book is for you. You will be taken on a journey with a woman who just seems like she can't satisfy her sexual needs...but in the end the truth behind it is revealed and she gets her life back on track...I really enjoy reading books especially those that keep me wanting more...Zane is known for writing amazing novels...this is just another edition to her collection! For successful African-American businesswoman Zoë Reynard, finding the pleasure she wants, the way she wants it, is not worth the risk of losing everything she has: marriage to the man she has loved since childhood, a thriving company, three wonderful children. But Zoë feels helpless in the grip of an overpowering addiction...to sex. Finding a compassionate woman therapist to help her, Zoë (main character of this thriller) finally summons the courage to tell her torrid story, a tale of guilt and desire as shocking as it is compelling. From the sensitive artist with whom she spends stolen hours on rumpled sheets to the rough and violent man who draws her toward destruction, Zoë is a woman desperately searching for fulfillment. And she wants something darker, deeper, and perhaps deadly. As her life spins out of control and her sexual escapades carry her toward a dangerous choice, Zoë is racing against time to uncover the source of her "fatal attraction" -- as chilling secrets tumble forth from the recesses of a woman's mind, and perilous temptations lead toward a climax that can threaten her sanity, her marriage...and her life. Zoë and Jason fell in love as teenagers, they got married, had three kids, and they enjoyed a wonderful life--except for the sexual side, which has never been enough for Zoë. And so she becomes a sex addict, with three lovers. And that time, it is a situation that does not end well.

World's the First wonder and The Symbol Of Love, TAJMAHAL

The Taj Mahal in Agra, India,is one of the most beautiful monuments in the world. The Taj Mahal was built by the Mughal Emperor Shah Jahan, as the mausoleum of his beloved queen Mumtaz Mahal, after her death in 1631.The Taj Mahal is recognized worldwise as a symbol of eternal love.Built of white marble and surrounded by green gardens. The Taj Mahal is a breathtalkingly beautiful sight. The Taj Mahal is a UNESCO world heritage site and is consideres as a first wonder of the world this year, and it is the supreme example of Mughal architecture in India. Shah Jahan came to power in 1622.He was generous and extravagant.He adorned India with some of its most beautiful architecture, and built The Taj Mahal as a symbol of devotion to his wife. He had married 'Mumtaz Mahal' when he was 21.Mumtaz died at the age of 39.This tomb was only one of hundreds of beautiful buildings that Shah Jahan erected, mostly at Agra and in the new Delhi that came into being under his planning. Many architects have rated it as the most perfect of all buildings standing on earth. Three artists designed it: a Persian, an Italian, and a Frenchman. Even the skilled artisans who built it were brought in from Baghdad, Constantinople, and other centers of the Muslim faith. For 22 years more than 20,000 workmen built the Taj. The Maharaja of Jaipur sent the marble as a gift to Shah Jahan. The building and its surroundings cost more than $200,000,000 in today’s currency.
Passing through a high wall, one comes suddently upon the Taj - raised upon a marble platform, and framed on either side by handsome mosques and stately minarets. In the foreground spacious gardens enclose a pool in whose waters the inverted palace becomes a quivering dream. Every portion of the structure is of white marble, precious metals, or costly stones. The building is a complex figure of twelve sides, four of which are portals. A slender minaret rises at each corner, and the roof is a massive spired dome. The main entrance, once guarded with solid silver gates, is a maze of marble embroidery; inlaid in the wall in jeweled script are qotations from the Koran, one of which invites the "pure in heart" to enter "the gardens of Paradise.” In 1657 his son Aurangzeb led an insurrection from the Deccan. Aurangzeb defeated all the forces sent against him, captured his father, and imprisoned him in the Fort of Agra. For 9 bitter years the deposed emperor lingered there, never visited by his son, attended only by his faithful daughter Jahanara, and spending his days looking from the Jasmine Tower of his prison across the Jumna to where his once-beloved Mumtaz lay in her jeweled tomb.The new emperor Aurangzeb was a more pious Muslim than his father Shah Jahan had been. He memorized the entire Koran, spent days in fasts, and campaigned against infidelity. He cared little for luxuries, but, paradoxically, gave the world one of its most perfect works of art: a marble screen inside the Taj Mahal. Native and European thieves robbed the tomb of its abundant jewels, and of the gold railing, encrusted with precious stones, that once enclosed the sarcophagi of Shah Jahan and his Queen. Aurangzeb replaced the railing with an octagonal screen of almost transparent marble, carved into a miracle of alabaster lace. Few products of human art have ever surpassed the beauty of this screen.From afar the Taj Mahal, with its delicate details, is not imposing. Only a nearer view reveals that its perfection has no proportion to its size. When in our hurried times, we see enormous structures of a hundred stories raised in a year, and then consider how 20,000 men worked for 22 years on this little tomb, hardly a hundred feet high, we begin to sense the difference between industry and art. And perhaps more importantly, we sense the ultimate lesson it offers: beauty is based on love.

MASSAGE THERAPY,combination of Science and Art

Massage Therapy, a combination of science and art, provides a relaxing experience by artistic hand strokes on the body to rejuvenate the mind and body and eliminate stress scientifically. The origin of the term ‘massage’ can be traced to four sources: Massage involves the manipulation of the soft tissue structures of the body to prevent pain, discomfort, muscle spasm, and stress; and, to promote health and wellness. The different movements can physically stretch muscles, ligaments, tendons and fascia, boost the circulation through the tissue, inhibit muscular spasms and be either sedating or stimulating to the nervous system. Therapeutic massage improves functioning of the circulatory, lymphatic, muscular, skeletal, and nervous systems and may improve the rate at which the body recovers from injury and illness.
Benefit of Massage Therapy:
  •  Massage therapy and bodywork increases blood circulation.
  •  A therapist can render massage that stimulates the lymph system, the body’s natural defense, against toxic invaders.
  •  The body’s natural painkiller. Studies have also found that acupuncture treatment could release other pain-relieving substances called opiods.
  •  Is being incorporated into treatment for chronic illness, injury and recovery from surgery to control and relieve pain.
  •  Contributes to shorter labor and reduced tearing for expectant mothers, as well as lessening the need for medication, minimizing depression and anxiety.
  •  It can relax tense and tightened muscles. Massage therapist often render massage to treat low-back pain and neck pain.
  •  Reduces overall stress. It helps the body's stress response by lowering levels of stress hormones such as cortisol.
  • Emotional Benefit of Massage Therapy:
Promotes a relaxed state of mental alertness. Improves ability to monitor stress signals and respond appropriately. Enhances capacity for calm thinking and creativity Satisfies needs for caring nurturing touch Fosters a feeling of well-being Reduces levels of anxiety, Creates body awareness Increases awareness of mind-body connection.
Massage Oils:

Today there are many types of massage oil with various uses. The various oils contain ingredients for specific or all skin types to purify and nourish the skin. Essential oils are used to enhance the massage treatment more popularly known as Aromatherapy.
• Sweet Almond Oil is light, sweet and slightly nutty oil which is anti-inflammatory in nature. It is known to penetrate and nourish the skin. This oil is also known to be one of the most popular carrier oils
• Apricot oil has moisturizing, nourishing and revitalizing properties and is particularly helpful for dehydrated, delicate, mature and sensitive skin. It is also helpful to soothe inflammation.
• Avocado oil is often used for people with dry or mature skin, people suffering from eczema, psoriasis or similar skin complaints. It is also very useful when treating sun or climate damaged skin that is dehydrated and under nourished, as it is said to help with the regenerating of the skin and softening of the tissue.
• Jojoba oil is ideal for all skin types. It can in most cases be used on blemished skin without any problems, as it helps to control acne. Jojoba is also a favorite oil to use as carrier oil for aromatherapy as it penetrates the skin easily. Jojoba is anti-bacterial and helps breaking down sebum in plugged pores.
• Wheat germ oil has a high vitamin E content and essential fatty acids, thus it is used extensively in aromatherapy massage blends. It is said to promote a smoother, younger-looking skin, assisting in healing scar tissue as well as stretch marks.
• Hazelnut oil is fine in texture, and has great moisturizing qualities. Hazelnut oil helps tone and tightens the skin while strengthening capillaries and assisting in cell regeneration.
• Sesame Oil is good for all skin types, destroys ringworm, scabies and most fungal skin diseases. Considered to be antiseptic and thought to be most stable in terms of spoilage.
• Holy oil is known to be ideal carrier oil due to its molecular structure. It carries essential oils deep into the skin. An excellent glide, non-greasy, odorless, hypoallergenic oil.


Tension can build up in the muscles, causing a decrease in blood circulation and nutrient delivery to tissues. When stress and tension subsist over a long period of time it silently creeps over to affect many systems of our body leading to heart disorders, memory loss, gastrointestinal disorders and decreasing immune system!! A massage therapist without a certification would probably add to your stress accumulation than relieve you of it. Hence, it becomes a first check, as in all forms of remedies to look for a certified Massage Therapist to perform a physical massage therapy. Physical massage therapy by its very medium of touch work on muscles, tendons and ligaments to decrease muscular tension, increase removal of metabolic waste and thereby promote nutrient delivery to healing tissues. As the muscles improve in tone, so do the nerves that supply them to the spinal cord and back to the brain. The nerves provide stimulus for movement and feeling and are extremely sensitive and alert to the atmosphere inside and outside the body.
The American Medical Association recommends that massage therapists receive training in a massage therapy institution that has been accredited by the Commission of Massage Therapy Accreditation. It is equally important to make sure that they have this accreditation and are Nationally Certified in Therapeutic Massage and Bodywork
A certification in massage therapy ensures that the therapist has expert information on anatomy and physiology, as well as hands on training in specific or various massage techniques. A Massage therapist therefore can diagnose the health and disease and thereby decide upon the befitting technique to be employed to relieve the massage receiver of his problem. This is important because for a massage to work, it needs to be utilizing the correct technique.